When naming a video production company you usually want to go with something that sounds masculine and powerful. You know something like Jaguar films or Blue Steel Productions. It’s the same process one would take when they are naming a sports car or a razor blade.
You don’t want anything that conjures up images of old women in floppy sun hats. That’s not the image that most video production companies or advertising agencies usually go for.
So why did we do exactly that? Maybe we’re terrible at branding. ?
Or maybe it’s because a vegetable garden isn’t complicated or intimidating. It’s simple, peaceful and natural.
That’s how video production should be.